Sula Costa Daily NYC

 

 

Liga da Alegria - The most animated superheroes in Brazil.

 

Liga da Alegria is a group founded in 2017 by two musicians and producers from São Paulo (SP), which aims to combine the art of dance with the theme of superheroes and promote social actions. Composed of dancers and professionals from the capital of São Paulo, most of the members are teachers of different musical genres, such as classical ballet, jazz, hip hop and contemporary.

 

The group's authenticity is characterized by uniting the universe of superheroes, dance and humor, without losing, of course, professionalism and respect for the public. The Liga da Alegria aims to liven up children and children's parties, bringing joy and fun to everyone. In addition, the group promotes social actions through product sales, which are donated as a percentage to a children's cancer hospital.

 

The group is made up of strong characters from the geek world. Each member of the happiest league in Brazil takes on an initial, which together forms the name “Liga”. L – Light; I – Impossible; G – Gatão; The joy. They leave their mark and bring smiles from all ages, races and genders, and wherever they go they are successful. In just a short time of existence, the group has already reached more than 1M hits and more than 500 million views on social media (between Instagram, YouTube, Facebook and Tik Tok).

 

Light

Fast and accelerated. As the name suggests, “light”. He is anxious and hurried. His way of being super-excited and agile often reveals a certain desperation, but it is something comical and funny to admire. Your superpower is to lead others to take quick action, a change of attitude, with the intention of helping that person resolve an important situation.

In an analogy to fire and the speed of flames, its color is Orange.

 

Impossible

The Impossible is shy, withdrawn and has a mysterious air. His strong and authentic personality exudes a determined air and gives people confidence.

Its gray color, despite being an analogy to its neutral and somewhat euphoric manner, does not interfere with its most striking characteristic, which is its power to persuade everyone around it, with its authenticity and positivity. Your superpower is to make others believe that anything is possible.

Hottie

His excess of self-confidence even gives off a convinced air; but don't be fooled! He's just a boy with a pure heart, who values ​​self-love and loves everyone around him. He has high self-esteem and is contagious! Her superpower is to make each person see themselves as beautiful and special, highlighting their qualities, neutralizing their complexes and insecurities, working on self-love and awakening each person's self-esteem.

Its predominant color could not be any other. Blue emphasizes the presence of trust, security and loyalty present in this persona.

Happiness

As the name suggests, it is cheerful! He has a contagious and extraordinary vibe. His way of being, extroverted and relaxed, is capable of bringing pure, innocent happiness to everyone around him and his spontaneity is remarkable. Your superpower is to transmit joy to everyone around you and inspire people with your good humor.

Your color, Wine, is analogous to what your personality represents; as it expresses energy, vitality, boldness and creativity. He is an artist. Alegria is pure fun.

The “Liga da Alegria” brings current elements to the content such as viral songs and dances that are trending, but with a unique identity. In parallel with the famous choreographies, which the public is accustomed to, currently, “Liga da Alegria” has an animation project dedicated to children “Liga da Alegria Kids”.

Currently “Liga da Alegria” is going through a new phase of its career, where it celebrates the release of its new album in 2023: “Planeta da Liga da Alegria” which is now available on the official YouTube channel, and on the main audio platforms . In recent months, the group has released several original works aimed at children.

This initiative is truly admirable and shows how art can be used to promote social actions and help those who need it most. It's great to see groups like Liga da Alegria emerging on the outskirts of São Paulo and bringing joy and hope to children and their families. Congratulations to the group for the initiative and may they continue to bring joy and make a difference in people's lives.

 

Media

Yotube: https://www.youtube.com/c/LigadaAlegria Instagram: @ligadaalegriaofficial Facebook: https://www.facebook.com/LigaDaAlegriaOfficial/ TikTok: @ligadaalegriaoficial Website: www.ligadaalegria.com.br

Investment Trends and Opportunities in the Brazilian Electricity Sector: Energy Transition and Green Reindustrialization Wednesday, September 20, 2023 8:30 to 10:30 a.m. (Eastern Time - U.S. and Canada) The Brazilian electricity sector has been in the spotlight over recent years as Brazil strives to play a leading role in energy transition worldwide. The renewable industry has continuously expanded over the years through private investment, and sustainable solutions are being structured in light of Paris Agreement objectives, including green fuels, power storage, hydrogen, and offshore wind power projects. At the same time, the Federal Government of Brazil is promoting policies toward a green transformation of the Brazilian industrial sector, where the wide availability of renewable energy sources could play an important role in attracting international investment to the local manufacturing industry, including through green financing. Considering this scenario, we invite you to discuss Brazil’s market investment trends and opportunities in the energy sector, taking into account the influence of upcoming legislative changes under the Lula administration. We will also discuss trends in the ways in which savvy sponsors are structuring their investments in Brazil, as well as the various financing structures available to market participants. Agenda 8:30 - 9:00 a.m. - Registration, Breakfast, & Networking 9:00 - 10:30 a.m. - Panel Discussion and Q&A Opening Remarks: Roberto Azevêdo, Ambassador, former Director General of the WTO, former EVP Corporate Affairs at PepsiCo   Speakers: Panel 1: Energy Transition and Green Reindustrialization in Brazil: Public Policies and Investment Opportunities in the Energy Sector   Jorge Arbache, Vice President for Private Sector, Development Bank of Latin America and the Caribbean - CAF Matthew Brotmann, General Counsel, Equinor Wind Thomas Pate, Partner, White & Case LLP Ana Karina Souza, Partner, Machado Meyer   Panel 2: Financing the Energy Transition in Brazil: Trends, Challenges and Opportunities   John Anderson, Partner, White & Case LLP Brian Blakely, Lead Investment Officer, IDB Invest José Virgílio Lopes Enei, Partner, Machado Meyer Jean-Valery Patin, Head of Project Finance Americas, BNP Paribas José Prado, Partner, Machado Meyer

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