Friday, October 3, 2014

Eu já fui mais sociável, mas hoje, quanto mais distante eu fico de algumas pessoas, melhor eu me sinto.

Each month, the Bureau of Labor Statistics puts out a report called the "Employment Situation." It's what tells us how many jobs were created in the past month, and what the unemployment rate is.
This month's report is in, and the numbers are strong:
The economy created 248,000 jobs in September. And the unemployment rate dropped to 5.9 percent, the lowest rate since July 2008.
And while we don't put too much stock in any one report, there's a clear trend here.
Check out this month's economic progress.
This month's report was a clear indication of how far we’ve come since the recession, but we've still got more to do. We know that many Americans aren't feeling enough of the benefits of this recovery. That's something President Obama addressed yesterday, when he laid out his plan for a new foundation for America's 21st century economy.
Thanks to the determination of the American people and the decisions of President Obama's administration, our economy is stronger than it's been in years: Businesses have added 10.3 million jobs over 55 straight months, the longest streak on record.
The unemployment rate has fallen to 5.9 percent. That's a number many economists didn't think we'd see for years.
We've still got more to do, but this is news worth sharing: new jobs, a lower unemployment rate, and historic progress.
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October 3, 2014
Being Digital Can't Save Every Ad
Not all digital ads are created equal, and according to internet users, some may not even exist in the next 10 years—for example, pop-up ads and banners. Meanwhile, the future looks bright for mobile and video, with most consumers expecting these to stick around. Of course, advertising will continue to change, and web users believe advertisers will have more consumer data and improve ad targeting efforts in the next 10 years. Full Article

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7 Email & Cross-Channel Tactics That Work

Digital marketing is evolving faster than most companies can keep up with. Your competitors are already using most, if not all, of these tactics to meet increasing consumer demands. Are you keeping up? Download this Success Guide now to see how today's best marketers are driving results. Download Now!

How One Tweet Raised Arby's Social Media Cred—and Its Budget
Arby 's tweet at last year's Grammy's, "Hey @Pharrell, can we have our hat back? #GRAMMYs," won the chain recognition across the media world, retweets from other brands and a bigger budget to do it again. In an interview with eMarketer, Josh Martin, director of digital and social media at Arby's Restaurant Group, describes how it's going. Full Article


Josh Martin
Director, Digital and Social Media
Arby's Restaurant Group

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The 2014 Global Media Intelligence Report is Here


This is eMarketer's largest, most comprehensive snapshot of the state of media consumption and expenditure worldwide, covering six major regions—Asia-Pacific, Eastern Europe, Latin America, Middle East and Africa, North America, and Western Europe—and 48 countries. Download the free executive summary today.
Sweden's Grocery Shoppers Still Stock Up In-Store
Digital grocery shopping isn't too popular in Sweden, accounting for just 1% of grocery sales last year. However, interest is picking up, and 22% of internet users in the country have bought groceries online. Comfort, selection and saving time are the top reasons for doing so. Full Article

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EVENTS

October 8, 2014, Chicago, IL
15 Things to Know for 2015
October 16, 2014, New York, NY
Geoff Ramsey presents: The Rise of Programmatic and other disruptive trends in the world of media.
October 21-22, 2014, London, United Kingdom
eMarketer is a research partner of ad:tech London.



I watched the President speak about the economy earlier today -- maybe you did, too.
He talked about how, even though we've rebounded from recession faster than almost every other advanced nation, we've still got a lot of work to do when it comes to rebuilding the middle class.
It's easy to hear that and ask yourself, "What does the President mean when he talks about 'rebuilding the middle class?' Who are those workers? What kind of jobs do they have?"
Well, I'm one of them.
Two years ago, I was a U.S. Army veteran who had been working in the telecommunication industry for 14 years. Then, in August of 2012, I got laid off -- and my family's future suddenly became uncertain. It was a terrifying feeling.
I knew I'd need to adapt. So, with the help of the Veteran Rehabilitation Assistance Program, I enrolled as a full-time student at Anne Arundel Community College. I got my Associate’s Degree in Business Administration, and enrolled in a special Cyber Technology program. That program allowed me to learn a new set of skills that's positioned me at the forefront of the cyber technology field that is under high demand.
Why am I sharing all of this?
Because behind every speech, every chart, and every statistic you hear when the President speaks, there are real people. People like me who are getting back to work, people who are picking up new skills, people who are doing a little bit better than they were a couple years ago.
And even though we've still got a ways to go, I'm confident in the new foundation I've been able to build for myself. And I'm hopeful for the future.
That's just one American's perspective.


 THE WHITE HOUSE 

Have this in front of you when you watch the President today:
Today at 2:15 p.m. Eastern, President Obama will speak to entrepreneurs at Northwestern University about the future of America's 21st century economy.
We wanted to share a first look at what he'll be saying.
Our economy is stronger now than when the President took office during the Great Recession. Businesses are creating more jobs, our manufacturing sector is booming, and our nation is more energy independent than ever before.
But we're not there yet, and to build an economy that works for every American -- not just the privileged few -- we must invest in key economic cornerstones that will create security and opportunity for America’s middle class.
Take a look at where we stand on these essential parts of our economic foundation -- then have these charts on hand when you tune in to the President’s speech at 2:15 p.m. ET to hear how we can continue this progress and ensure a future of growth and prosperity for every American.
Click to see how our country has continued to make progress

Wednesday, October 1, 2014

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Thursday, October 23, 2014
Join us for a breakfast seminar on
Investing in Brazil:
Legal and Economic Approaches
This Program will Cover the Following Topics:
  • Setting up a Company in Brazil: Main Requirements
  • Purchasing a Brazilian Company: Overview of M&A Transactions in Brazil
  • Participating in Private Equity Funds and Other Investment Funds 
  • Going Public: Brazilian SEC's Plans for New Rules to Ease Capital Market Access and Perspectives for SMEs
Moderator:
Stuart FleischmannPartnerShearman & Sterling LLP
Speakers:
Lia Espósito Roston, PartnerRayes & Fagundes Advogados Associados
Luciana Maria Agoston Burr, PartnerRayes & Fagundes Advogados Associados
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Registration, Breakfast & Networking
8:30 AM - 9:30 AM
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It was New Year's Eve in 2009 when my helmet saved my life.
Training for the Winter Olympics in Utah, I was at the top of competitive snowboarding when I suffered a life-threatening traumatic brain injury that I'm still recovering from to this day. And while I can never snowboard competitively again, I hope to be a voice for the millions of Americans who grapple with diseases of the brain.
Until my injury, I didn't spend too much time thinking about my brain, but in the last few years, I've learned a lot about the engine that drives our thoughts, emotions, and actions.
I've learned that in my battle to recover from this devastating injury, I am not alone. Researchers estimate that around 100 million Americans suffer from brain disorders at some point in their lives. From Alzheimer's to autism and ALS all the way to traumatic brain injury, post-traumatic stress disorder, and chronic depression, diseases of the brain are not only catastrophic, they are common.
That's why the President's BRAIN Initiative -- an all-hands-on-deck effort to understand the human brain and enable the tools, techniques, and technologies that can improve scientists' ability to diagnose, treat, and prevent neurological diseases -- is personal for me.
Since my injury, I've learned that the human brain remains one of the greatest mysteries in science. Decades of neuroscience have revealed much about how the brain works, but the great majority of the brain's activity, involving about 100 trillion neural connections, remains uncharted.
That's changing quickly. Since the President announced the BRAIN Initiative last year, the research community, federal agencies, foundations, patient advocacy groups, private research institutes, companies, scientific societies, and individual scientists have committed more than $300 million to this bold effort to capture a dynamic image of the human brain, similar to the one that mapped the human genome.
The goals of the BRAIN Initiative are ambitious, but they're achievable.
Imagine if no family had to grapple with the helplessness and heartache of a loved one with Parkinson's, or TBI, or PTSD. Imagine if Alzheimer's, or ALS, or chronic depression were eradicated in our lifetime. Imagine if we played a role in those breakthroughs.
That's why I've worked so hard on connecting, educating, and empowering around brain health, and to tell the story about how much the brain can improve, adapt, heal, and grow. And that's why I'm so excited to lend my voice to these efforts to help catalyze the next generation of treatments for brain diseases. Though my voice may be more public than most, I know that so many Americans have loved ones that have battled brain disorders just as I have.
I may never get to stand on the Olympic podium, but I'm thrilled to stand with the scientists and students, researchers and citizens on the edge of the next great frontier -- unlocking and understanding the three pounds of matter that sit between our ears.

Visit WhiteHouse.gov
This email was sent to sula_costa@yahoo.com.