, I get this question a lot about our work to end map manipulation: How can we expect to fix a system when the very system we're trying to fix has been rigged against us from the start? The answer is tough to hear, but easy to understand: overwhelming work. Relentless practice, training, and planning to implement a winning strategy. That's what our State Plan Sponsor Fund boils down to. Our state directors have prepared strategies for 10 target states that detail who we need to reach and recruit to join our team, how we can reach them, and how much it will cost to work our plans to get to fair maps. We will need grassroots donors and activists to meet the challenge of supporting the roadmaps they've outlined. The team told me they thought we could get 1,000 State Plan Sponsors before we finalize the plans tomorrow and we're still 265 Sponsors short. Can you donate to close the gap? If you've saved your payment information with ActBlue Express, your donation will go through immediately. Express Donate: $15 Express Donate: $35 Express Donate: $50 Express Donate: $100 Express Donate: $250 Or donate another amount We've got the team. We've got the plan. We've got each other. Now we just need to put in the work. All On The Line is the grassroots advocacy campaign supported by the National Redistricting Action Fund. PAID FOR BY THE NATIONAL REDISTRICTING ACTION FUND.

October 20, 2019

Sustainability Is Factoring into 2019 Holiday Purchases Younger consumers are increasingly mindful of where they shop By Lucy Koch Discounts and low prices are historic holiday asks. But this year, sustainability is also top of mind. According to a recent survey, shoppers are more mindful of who they do business with, especially as it pertains to the environment. Coleman Parkes Research, on behalf of Accenture, conducted an online survey of 1,500 consumers in 17 cities, including New York, Seattle and Detroit. On average, 34% of respondents said they were unaware of the negative environmental impact faster shipping causes. But, 50% said they'd be willing to try greener delivery options this holiday season, such as a slower shipping option or in-store pickup. Shoppers also said they wanted to do business with retailers that were environmentally conscious. Fully, 47% of consumers surveyed said so. This shift has been a long time coming. According to a January 2019 survey from Hotwire, 47% of internet users worldwide said they had switched to a different product or service because a company violated their personal values. Protecting the environment topped the list of reasons consumers switched, and 5% cited concerns about climate change. Read the full article.

How Savvy Retailers Use Behavior-Based Personalization to Stand Out in the Inbox Marketing Association. Email marketing is still the marketing channel with the highest ROI, especially when it’s personalized. So, it should be no surprise that triggered messages, sent in response to specific consumer behaviors, account for 77% of email ROI, according to the Data & Read Sailthru's Sponsored Article

Podcast: Does Renting Clothes Make Sense? eMarketer principal analyst Andrew Lipsman, executive editor Rimma Kats, senior corporate account director Sarai Bravo and senior director of global accounts Anne Porto discuss Banana Republic’s new clothing rental service: Why do consumers use them? What are the pain points? And can they have mass market appeal? Then, Andrew and Rimma chat about video platforms streaming fashion shows, why Away wants to be a travel company and more. Listen In

Three Email Trends Retailers Should Keep in Mind for 2020 Email is still at the center of marketers’ digital programs. No surprise there; it offers several benefits: It’s an owned communications channel, it’s permissioned—meaning consumers have opted in and indicated interest—and it’s a traditional marketing channel that most marketers are thoroughly experienced with. Full Article

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Silvana Magda with Katendê Band           & Viva Brazil Dancers   Two entirely different shows, First show is a floor show with several choreographs depicting the culture of various states in Brazil, towards the end of the set, the audience is engaged and dance participation is encouraged, it wraps up with a Carnival finale. The second set after 20 minutes break, disc jockey plays. The second set the dancers perform different choreographs on stage backing up Silvana. The crowd utilize the dance floor dancing to Silvana's world beat flavor music. Tickets are $10 dollars with Dinner reservations, $15.00 advance tickets and $20.00 at the door. CALL SOB'S box office for tickets. (212) 243-4940 Photo:Ricardo Ferrari #silvanamagda#smkatende#culture#samba#music#newyorklike #vivabrazildancers#sobsnyc#sobs#brazilweeknewyork #brazilianmusic #sambadancers www.silvanamagdavivabrazil.com For more information, please contact Howard Lynch       Email: smkatende@aol.com  Tels:(917)705-9428 0r    (917)528-8151

Silvana Magda / Brazil Week, PO BOX 129, NY, NY 10185

Hey -- It's Katie, the AOTL State Director down in Florida. I just wanted to follow up on Shehn's email about the State Plan Sponsor Fund. I'm really excited that she turned to our grassroots donors to help support my plan. I've been organizing in the Sunshine State for nearly a decade. I've seen gerrymandering block progress on issues like gun reform, climate change, and Medicaid expansion. And it's getting worse -- the ACLU labeled our 2019 state legislative session "the most dangerous and threatening to Floridians' civil liberties and civil rights in over a decade." You should also know the impact of map manipulation in our state doesn't stop at the state line. Florida could pick up another U.S. House seat after the 2020 Census, putting our redistricting process front and center in the battle over whether representatives from fair -- or from gerrymandered -- districts head to Congress. That's why I spent so much time writing and rewriting the Florida plan -- challenging my own assumptions, and searching for just the right tactics for just the right opportunities. Shehn is right -- these plans are our key to our success, but they aren't cheap. So we need you to chip in and become one of our 1,000 State Plan Sponsors before Monday so I can start my work. Stay tuned for an update from Saumya on our progress. Katie Vicsik AOTL Florida State Director ---------- Forwarded message --------- From: Shehn Date: Friday, October 18, 2019 Subject: A big task 10 Target States. 10 State Plans. 1,000 State Plan Sponsors? We're launching a new fund to make winning advocacy strategies a reality in 10 states. Rush a donation to become a State Plan Sponsor before our Sunday deadline. Friend -- I don't know how much I've told you about my job. Here's the gist: I oversee five target states for All On The Line. That means I spend a lot of my time poring over memos, budgets, and event plans prepared by our state directors on the ground. This week, our state directors just completed a HUGE task. They finalized complete state plans that paint a detailed picture of how we WIN fair maps in our 10 target states and STOP map manipulators from distorting district lines in 2021. That's the good news -- we have our winning strategies in hand. The bad news? These plans are EXPENSIVE. We're talking grassroots events, paid media, earned media, travel for AG Holder, volunteer supplies, I can go on and on and on. That's what it's going to take to win. I really don't want to tell our state directors we're going to have to cut their plans down because of costs. So I told our team we'd recruit 1,000 State Plan Sponsors before the end of the weekend. Will you become one of the 1,000 State Plan Sponsors we need to get their plans off the ground? If you've saved your payment information with ActBlue Express, your donation will go through immediately. Express Donate: $15 Express Donate: $35 Express Donate: $50 Express Donate: $100 Express Donate: $250 Or donate another amount Thanks in advance for turning our memos into movements, -- Shehn Deputy Campaign Director, All On The Line All On The Line is the grassroots advocacy campaign supported by the National Redistricting Action Fund. PAID FOR BY THE NATIONAL REDISTRICTING ACTION FUND. Thursday, October 24, 2019 Brazil’s tax system is notoriously complex and unpredictable, leading to enormous compliance costs and massive tax contingencies. With pension reform nearing completion, tax reform is the next major item on the Government’s path to economic reform. Join us for a panel discussion that will identify the key issues behind Brazil’s tax complexity, and why tax reform is so necessary. The panel will review the laws and constitutional amendments being proposed, including differences in the proposals of Congress and the Bolsonaro administration. Finally, the panel will consider the corporate viewpoint of Brazilian taxes and tax reform as well as the key political factors behind the expected timing and ultimate shape of the reforms. Speakers: Glaucia Maria Lauletta Frascino, Partner, Mattos Filho Advogados Luiz Felipe Ferraz , Partner, Mattos Filho Advogados Ana Malvestio, Partner, PwC Rafael Vianello, Global Tax Director, Anheuser-Busch InBev Richard Back, Political Analyst, XP Investimentos Venue: Brazilian-American Chamber of Commerce 485 Madison Avenue, Suite 401 (at 52nd Street) New York, NY 10022 Register Today Schedule: 12:00 pm - 12:30 pm Registration, light lunch, and Networking 12:30 pm - 2:00 pm Panel Discussion Members: Free Non Members: $50 Thank you for your support.

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Brazilian-American Chamber of Commerce • 485 Madison Avenue, Suite 401, New York, New York 10022, United States • 2127514691

Hey Sula -- I was looking at donation numbers today and saw something curious. Turns out we get a lot of donations between midnight and 6am. So I gotta ask... does gerrymandering keep you up at night?

To be honest, map manipulation is a living nightmare. District lines are drawn with precision to pack and crack neighborhoods -- all in the name of partisan political gain. When politicians pick their voters, they're attempting to silence our voices. We need to show them we refuse to be silenced.

Make your voice heard by pitching in a late-night donation to All On The Line.

If you've saved your payment information with ActBlue Express, your donation will go through immediately.

Express Donate: $15

Express Donate: $35

Express Donate: $50

Express Donate: $100

Express Donate: $250

Or donate another amount

People like you moved mountains to build a more fair and just system. But there's still so much work to do. And if map manipulators get their way, they will spend the next decade dismantling progress instead of building on it.

In fact, map manipulators were so effective in that last round of redistricting, they've been able to net an additional 19 seats in the U.S. House in each election -- despite not always winning a majority of the votes.

That's why I wanted to email you before I called it a night. I joined the All On The Line team because I've seen firsthand how a strong grassroots movement can make a difference. Whether it was passing the ACA, gaining support for marriage equality, or making strides with environmental protections -- we made progress because we demanded it. And I can't stand the idea of another decade of map manipulators rigging elections in their favor and dismantling the progress we've fought so hard for.

If you believe the candidate who wins the most votes should also win the election, donate $5 to the fight to end gerrymandering. And hopefully, both you and I can sleep well tonight.

-- Tara McMahon, Deputy Digital Fundraising Director
All On The Line



All On The Line is the grassroots advocacy campaign supported by the National Redistricting Action Fund.

PAID FOR BY THE NATIONAL REDISTRICTING ACTION FUND.